Practical Communications
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Toolbook Set
Writing for the Information Age

Key Points | Content Outline | Delivery Options | Costs

KEY POINTS

Target Audience
Anyone who composes messages at work and wants to make the process less frustrating and more effective.

Book Titles
  • Analysis: The Politics of Writing at Work
  • Maps and Templates for Writing at Work
  • Mastering the Process of Writing at Work
  • Powerful Sentences and Precise Words
Features
  • A pocket coach for business and technical writers.
  • Each book explores a specific aspect of writing on the job.
  • Practice materials and reference resources are included.
  • All the books address on-the-job writing as a political and psychological process.
  • Easy to read style--short articles and clear outlines.
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CONTENT OUTLINE

Analysis: The Politics of Writing at Work
  • The politics of business writing: positioning the message
  • Clearing myths and smokescreens
  • The critic/creator partnership
  • How to analyze self, reader, and culture
  • Strategies for difficult cultures
Maps and Templates for Writing at Work
  • How to map ideas for work
  • What’s your thinking style?
  • Up front frame and sequence
  • Chunks, connections, and lists
  • Techniques for highlighting text
Mastering the Process of Writing at Work
  • The problem solving process: analyze, map, draft, revise
  • How to revise: criticism vs. critique
  • Cutting the noise, slashing verbiage
  • Team writing
  • Using the media and managing the information flow
Powerful Sentences and Precise Words
  • Parallel structures
  • Foregrounding/backgrounding structures
  • Logical punctuation patterns
  • Word choice and the sense of distance
  • Jargon and acronyms
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DELIVERY OPTIONS

  • Four easy-to-read books sold as a set. Includes exercises and resources
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COSTS

  • $60.00 US includes shipping and handling. Volume Discounts
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Practical Communications, Inc.
482 Holly Ave.
St. Paul, MN 55102

Phone: 651.291.2997  |  Toll Free: 1.888.praccom  |  Fax: 651.224.2347  |  emailemail